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Gen Z: Redefining Media Consumption

Gen Z: Redefining Media Consumption

Ken Rutkowski

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Ken Rutkowski
Nov 12, 2024
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The Most Important News
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Gen Z: Redefining Media Consumption
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Generation Z, born between the mid-1990s and early 2010s, is the first to grow up with the internet and smartphones seamlessly woven into their lives. They are true digital natives, and understanding how they consume media is not just important — it’s essential for anyone in marketing, content creation, or strategic innovation who wants to stay ahead of…

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